Shaftesbury has introduced Kati Kaia, the ultimate winner of the ‘Begin Up with Seven Dials’ incubator initiative, has launched its debut activation at 9/11 Shorts Gardens, Seven Dials. Kati Kaia, named after its founder, is an inspiring, specialist wellbeing model and presents distinctive Artist Yoga Mats, Meditation Kits and Wellbeing Equipment. Translated actually as ‘Pure Pleasure’, Kati Kaia makes use of summary and regarded expressionist, hand-painted artworks to encourage and energise.
Figuring out Seven Dials as a vacation spot with related values that pulls the aware client, the ‘Begin Up with Seven Dials’ winner chosen the vacation spot to launch a first-to-market product, a round yoga mat produced from recycled diving fits, in collaboration with Round Stream, on the pop-up retailer.
Championing sustainable and eco-conscious standards, Kati Kaia’s yoga mats are all produced from 100% non-toxic, pure rubber that comprises no plastic or PU fillers. The designs are completed with a vegan suede soft-touch prime and are machine cleanable, aiding their longevity. The model has additionally partnered with Rainforest Belief UK to work with grassroots organisations world wide, striving to guard biodiversity and pure habitats.
Samantha Bain-Mollison, Retail Director at Shaftesbury, commented: “Having launched this initiative post-pandemic to help unbiased manufacturers, Kati Kaia’s artistic, eco-conscious and provoking merchandise stood out and her model ethos can be reflective of our personal at Shaftesbury. Kati is a improbable ambassador for Seven Dials and an excellent addition to the group. We’re happy to have been in a position to present Kati, and the opposite start-up worthy winners, with a bricks-and-mortar platform to launch within the coronary heart of London’s West Finish.”
Founder Kati Kaia added: “Seven Dials has given us a improbable alternative to develop our model consciousness in a debut retailer. The situation is ideal alongside such artistic and provoking UK and world names from trend and wonder, and we’re fortunate sufficient to work with a landlord who has the identical model synergy as ours. We at all times need to problem and innovate in all the things we do and Seven Dials is such an excellent launchpad for us.”
IN OUR BASEMENT STUDIO – Quiet away from the road degree, an ideal spot to replicate, loosen up and transfer collectively in peace.
About Shaftesbury:
Shaftesbury owns and manages a 16-acre property portfolio within the liveliest elements of London’s West Finish. The portfolio includes of eating places, cafés, pubs and outlets, extending to flats and places of work within the extremely in style, sought-after and affluent areas of Carnaby, Seven Dials and Chinatown, along with substantial ownerships in East and West Covent Backyard, Soho and Fitzrovia.
All our properties are near the primary West Finish Underground stations, and inside ten minutes’ stroll of the 2 West Finish transport hubs for the Elizabeth Line, at Tottenham Courtroom Street and Bond Road.
www.shaftesbury.co.uk
@shaftesburyplc @7DialsLondon @katikaia
https://bdaily.co.uk/articles/2023/02/06/incubator-initiative-winner-kati-kaia-strides-into-seven-dials